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Retail ecosystem scale across store and e-commerce

Unified commerce data, promotion controls, and funnel analytics for multi-region retail operations.

Retail - 14 weeks

Executive summary

Unified commerce data, promotion controls, and funnel analytics for multi-region retail operations.

Method: Q2 vs Q1 with comparable traffic; 12-week post-rollout measurement window.

Problem

Promotions, inventory, and funnel reporting were fragmented across channels and regions, causing stock mismatches during campaigns.

Solution

We unified store and e-commerce data, standardized promotion rules, and launched regional operating dashboards.

Stack

Next.jsNode.jsPostgreSQLLooker Studio

Delivery model

  • 1. Discovery and baseline alignment with business stakeholders.
  • 2. Short delivery cycles with measurable milestones.
  • 3. QA, security validation, and documented handover.

Screenshots

Retail ecosystem scale across store and e-commerce screenshot 1

Executive conversion view by channel and region.

Retail ecosystem scale across store and e-commerce screenshot 2

Inventory health with stockout alerts by category.

Retail ecosystem scale across store and e-commerce screenshot 3

Commercial funnel with promotion impact by stage.

Note: The data shown is fictitious and the product appearance has been slightly modified to respect privacy and client agreements.

Next step

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