Problem
A pricing rollout increased churn and exposed activation friction in the first 14 days.
<Case Studies
Revenue recovery for a SaaS platform
Redesigned activation milestones, added lifecycle guidance, and triggered retention plays from product signals.
SaaS - 10 weeks
Executive summary
Redesigned activation milestones, added lifecycle guidance, and triggered retention plays from product signals.
Solution
Redesigned activation milestones, added lifecycle guidance, and triggered retention plays from product signals.
Stack
Next.jsPostgresSegmentMetabase
Delivery model
- 1. Discovery and baseline alignment with business stakeholders.
- 2. Short delivery cycles with measurable milestones.
- 3. QA, security validation, and documented handover.
Screenshots
Executive view with KPI and operational health.
Operating flow with controls and alerts.
Decision dashboard with impact traceability.
Note: The data shown is fictitious and the product appearance has been slightly modified to respect privacy and client agreements.
Next step
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